Our Ethos
Good Wash Day began with a simple frustration: why was something as ordinary as drying your hair causing so much friction.
As a certified B Corp, we design organic hair towels with care — lighter, considered alternatives to traditional towels.
Fabric, Form & Packaging
Good Wash Day began with fabric.
I wanted something lighter than terry, softer than microfibre, and simple to use. Organic jersey cotton offered the balance — flexible, breathable and gentle on wet hair.
The original prototype was made in Holly, the colour that started it all.
The experience matters too. Each towel arrives beautifully boxed, designed to feel considered and giftable from the moment it’s opened.
Even the smallest details are deliberate. Our stickers, for example, are made primarily from sugar cane fibres, blended with hemp and linen, and finished with a compostable adhesive.
Premium, practical and responsibly made.
Our values extend beyond the product itself
Responsible Production
We work with suppliers who prioritise safe working environments and fair conditions across our supply chain.
As a certified B Corp, we are proud to be accountable to higher social and environmental standards.
Organic Materials
Our towels are made from certified organic cotton.
No toxic dyes. No harsh chemical finishes. Selected for quality, durability and reduced environmental impact.
Considered Impact
We produce in measured quantities to avoid unnecessary excess.
We assess our materials, partners and processes regularly to improve our environmental and social impact.
Discover the Collection
Explore our award-winning organic jersey cotton hair towels.